From TikTok virality to bedroom studios, a new generation is rewriting music industry rules. Discover how digital tools and shifting listener habits are creating a more fragmented—and fascinating—musical landscape.
Beyond the mainstream spotlight, a generation of bedroom producers is using TikTok, AI tools, and global online networks to reshape music. This DIY revolution offers unprecedented creativity but raises urgent questions about sustainability, mental health, and the future of the...
From Lisbon's batida beats to Mexico City's political hyperpop, underground music scenes worldwide are bypassing traditional industry pipelines and directly reshaping mainstream sounds through digital platforms and viral moments.
Beyond viral hits and algorithmic playlists, a revolution is brewing. From a global 'sophisti-pop' revival and genre-melting 'web folk' to cassette tape networks and direct artist patronage, underground scenes are building music's future. This is the sound of creativity thriving...
Beneath the surface of every streaming playlist lies a complex algorithmic ecosystem reshaping music discovery. From manufactured micro-genres to artist survival strategies, explore how invisible formulas determine what gets heard—and what gets left behind in the digital age.